Imani B is a black Muslim woman who does not let the crowd define her. While being a wife, mother, and journalist she is using her talents to soar the skies. Even though we met each other via Clubhouse, I am proud to do this interview on ameenhalee.com. In this interview, I had the pleasure to talk to Imani B about the launch of her travel brand, tips for young Muslim women, and how to not society block your dreams.
Ameenha Lee: Why did you decide to pioneer your career in media?
Imani B: I actually did not really choose a career in media. I remember going too college, and I wanted to be an attorney. My father was an attorney and I thought I would go into law. I remember my dad telling me to not major in Political Science. He told me to major in something that I am good at. Since I was good at writing throughout in high school, I decided to major in communications journalism. This widened my scope of learning about audio, film, and television. This sparked my interest in media which was college. I know once I go into the fold learning about the business, my purpose was aligned with media. My last name actually means bringer good news, and I become a journalist. God truly has a funny way of showing you your purpose.
Ameenha Lee: I love that you are a black Muslim woman with amazing content on social media. I feel that many young woman can be inspired by you, especially young Muslim girls. Why is it important to spread content showcasing your religion?
Imani B: I think it is really important that I am sharing my whole self. My religion is how I breathe, move, and every intention I set for the day. My first name means faith in Arabic, and I knew that it was important for me to feel not feel the societal pressures of fitting in. Unfortunately, a lot of people has a skewed idea of Islam. They liked to relegate the faith diminishing women when it actually upholds women. I feel that I am the catalyst for showing people the religion oppose to showing it.
Ameenha Lee: I see that you are launching a travel brand featuring suitcases. Why did you decide to launch this company?
Imani B: I decided to launch my travel brand because I feel that the travel space is mostly white. Also, my family and I were highly impacted by Covid-19 in 2020. We actually live in China, and I have been living abroad since 2015. The last country my family and I lived in was China prior to Mexico(which we live in now). When I created this luggage line, it stemmed from living in Airbnb’s and hotels majority of 2020. As a mother, wife, and woman I wanted to do something for myself that has not been done by us. I wanted to do it in a way on behalf of traveling parents. My son was born in Poland and received his passport at six weeks old. I needed a bag that was multifunctional that is also tailored towards parents. A lot of us who are parents travel with our kids, and I did not want to wait for the industry to create something I needed.
Ameenha Lee: Why is it important to network on various social media networks?Imani B: I think its highly important to network via social media. I would have never met you or other amazing people without social media. Social media is a dot connector, and people need to utilize it for their benefit. Whatever the case may be, there are so many avenues to use to create great aspects around the world. Even if we send emails, there is no real way to connect and learn each other. I love that social media can bring us together that email can not. When people use it impact-fully, it is really a great tool. I also do not think that people should limit themselves to just one platform.
Ameenha Lee: How do you see your brand expanding in the future?
Imani B: My intention for my brand, called the Take Off Collection, is to inspire people to go after what they deserve. I am hoping this brand inspires people about my image as well. Even though I am a mom and work a 9-5, I want people to see that I was passionate about my craft. Ultimately, I see my brand scaling as a multiple six figure business. I have more than one design, but I am only starting off with one. I am making sure to have mentors in place so my business structure can be set in the right place. Hopefully, I have a Nordstrom or Bloomingdales wanting to distribute my bag. That is my ultimate goal.
Ameenha Lee: What are important tips for young peers to know if they want to have a career in media?
Imani B: Some tips is to shadow someone and find a mentor. I think. lot of people look at the end result, but they do not know the inner workings that go into someones career. Even not getting paid by a publication and chasing money is something that people are not aware of. It is not just lights, camera, action. You have to perfect your craft.